This week we have worked on our Proposal and creating a
profile on our target audience.
For me, this has actually been very enjoyable, as I like
creating the sort of character who would read my magazine. It’s a lot of fun
imagining who would be the kind of person who would read this magazine, and
come production I can see myself tailoring the needs for “Scott”.
The Proposal is a bit more difficult. Finding a Unique
selling point is very hard and the one thing I thought was original - weekly,
but artistic and high quality - is actually being covered by NME. I now have
the choice of developing something entirely new (and potentially not as successful)
or working on something similar and risk covering the same ground.
I am contemplating appealing to the obscure-indie side of
things, so obscure; they're only artists on YouTube. This could add to a higher
focus on the digital side of things as this audience are more likely to want to
access it like that. Digital also means an option for a cheaper copy as it
doesn't have to be printed.
Overall, I am still enjoying this topic. On Monday I will be
posting a video of my analysis of Double Page Spreads inside established music
magazines using different software not yet seen on my blog, so stay tuned!
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